Sunday, April 10, 2011

Panjiva .

Panjiva
Andre Willers
11 Apr 2011

Synopsis :
Agents have made it to the Web.

Discussion :
Check out Panjiva . ( www.panjiva.com )
A Google wannabe .
They might make it , too .

A cheap facilitator of internet trade , including maximizing Google searches .

I ran into them tonight . A guy flogging a biofeedback StressRelaxor system . But he had a very shallow google field . The top 4 hits was him , then nothing This is anomalous .
Digging a bit , I found Panjiva , optimizing the hits for a modest fee . And quite effectively , too .

Competition will then eventually force anybody or any company that does not employ a similar service into the lower rankings of any hierarchical search-engine .

The same old ratrace , only now we have to hire the rats to run for us .
The whole thing is quite legitimate , with some capable people as founders and directors .
And a very valuable service too , in terms of trade .

Only , those who do not join in , gets relegated to lower rankings .

Isn't competition wonderful ?

This is what happened to authors . You cannot get published without an agent .
The same thing is now happening to the Web . Blogs , etc .

Reduced to tweeting , are we ?

Panjiva Blog Service is a matter of time .

Hopefully offset by Panjiva Editorial Services (something Google still has to do better)
PageRanking is no longer sufficient as an editorial service .

An interesting problem , as services like Panjiva highlight the internal contradictions of a self-referencing page-ranking system , what will take it's place ?


What I liked :
The Name "Panjiva"
"Many millions of years ago, all of the world’s continents were joined together as a single super-continent. Scientists call this super-continent “Pangaea” (pronounced Pan-JEE-ah). “Panjiva” is simply a twist on “Pangaea.” The Panjiva team likes to think that we’re bringing "
Are you a rat or a vole ?

Andre

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